Chanel

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Gabrielle "Coco" Chanel, who opened her modest millinery shop in 1910 on rue Cambon in Paris, rose to become a pivotal designer in both fashionable casual wear and haute couture, establishing herself as a 20th-century style icon with her iconic bob haircut and pearls. Her boutique quickly gained popularity among the Parisian elite for its wide-brimmed Chanel Modes hats, leading her to introduce sportswear in Deauville, where she redefined traditionally masculine garments for women using simple jersey fabric.

Today, vintage Chanel handbags, jackets, and evening dresses are highly sought after by fashion enthusiasts worldwide. The House of Chanel continues to innovate, expanding into ready-to-wear fashion in 1978 and establishing Paraffection in 2002 to preserve the artisan skills of fashion workshops. Its flagship store remains on rue Cambon, the original site of Coco's first boutique.

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