SPRING/SUMMER 1995
Season Coverage
In Alexander Mcqueen’s S/S 1995 show, “The Birds,” Mcqueen combined imagery from Alfred Hitchcock’s cult classic, The Birds (1963), along with visual details representing the idea of roadkill. The show took place in a warehouse known to be used for underground parties, with a dirt floor covered in black tire marks, and a runway painted to resemble a street. The models executed Lee’s vision perfectly, confidently gliding down the runway in outfits adorned with various feathers and bird prints, combined with sleek dresses pieced together only by scotch tape. A few of the models were decorated with skid marks across their bodies, mirroring the runway floor. Not long after the show, Mcqueen was once again accused of being a misogynist, to which he responded, “I design clothes because I do not want women to look all innocent and naive because I know what can happen to them. I want women to look stronger.” Thanks to Mcqueen, the once mocked London Fashion Week began to grow in popularity, proving itself to be an essential event in the fashion world.